August 15, 2011 in Our Work
As one of the most reputable and fashionable brands in both Canadian and international markets, Parasuco Jeans needed an improved online presence, including a more sophisticated integration of social networking tools to remain connected and in touch with their clients. Furthermore, they required a solution that would allow them to have a fully refreshed design at least four times; a new look for every season.
With these requirements, we created a unique site that enables the company to modify color schemes, backgrounds, photos, videos, and other features of the site’s content in accordance with their seasonal collection. We also added specific visual effects and functionality to the background images, videos, and photo galleries within different sections of the site to give them the corporate site they need and the cutting-edge look their customers like.
Finally, by working with them to understand their internal processes, we managed to develop an accurate solution that addressed Parasuco’s need to speed up the flow of information to their customers, while also establishing a clear game plan to improve customer interaction with Facebook and Twitter.